Lynda - Marketing Foundations: Influencer Marketing (2016)

Hone your influencer marketing strategy. Learn how to use influencers—social media personalities, top reviewers, and more—to promote your products online.

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تاریخ انتشار

Influencer marketing doesn't just mean celebrity endorsements. Influencers can include social media personalities, avid reviewers, and even unhappy customers. Marketing expert Geno Prussakov walks you through finding these influencers, reaching out to them, implementing influencer campaigns, and measuring your success. Plus, get helpful tips for keeping your promotions legal with disclosures and getting influencers to "activate"—actively promote your product on social media and other channels.

Lynda.com is a PMI Registered Education Provider. This course qualifies for professional development units (PDUs). To view the activity and PDU details for this course, click here.

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سطح دوره مقدماتی
1h 13m
زمان دوره
263
تعداد بازدید
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Evgenii "Geno" Prussakov